TOWE Elektronik AB (hereinafter referred to as ”TOWE Elektronik”) has established this privacy policy to demonstrate our commitment to the privacy of our customers. Please read through our privacy policy carefully to understand how we collect and handle personal information of our users and visitors.
TOWE Elektronik is registered with the Swedish Companies Registration Office (Bolagsverket) under the organization number 556651-4799, with headquarters located at Mejselvägen 18, SE-541 34 Skövde, Västra Götalands län. In accordance with EU data protection legislation, TOWE Elektronik is the data controller of the personal data provided or collected, and we are responsible for ensuring that your personal data is processed in compliance with applicable data protection laws.
What This Privacy Policy Covers
This policy covers how TOWE Elektronik handles your personal information collected through our website. This policy does not apply to the practices of companies not owned or controlled by TOWE Elektronik, or to individuals not employed by TOWE Elektronik, including third-party content providers and linked third-party websites. Policy regarding use of cookies
Collection and Use of Personal Information
You can visit TOWE Elektronik websites without revealing your personal information. However, personal information is required if you wish to book a meeting or receive certain services from TOWE Elektronik. You may need to provide your or your company’s contact details. TOWE Elektronik will use this information to respond to your inquiries, deliver ordered products and services, set up a membership account, or contact you about new products and services. Forms on our website include a mandatory consent checkbox that must be actively ticked by you before any submission can be made. This measure is designed to ensure that your consent is freely given, informed, and unambiguous, in line with our commitment to respecting your privacy and complying with applicable data protection laws.
Collection and Use of Non-Personal Information
TOWE Elektronik automatically records your non-personal information on our server logs via your browser. This information includes your IP address, cookies, and links to visited pages. TOWE Elektronik may use this data to tailor advertisements and content on our website to offer you products and services that might interest you. However, TOWE Elektronik does not link non-personal to personal information. TOWE Elektronik allows third-party companies that advertise on our website to collect and use cookies on your computer. Note that these cookies are not linked to your personal information. The use of cookies by third-party companies is governed by their respective privacy policies. TOWE Elektronik is not responsible for how these cookies are used thereafter.
Disclosure and Sharing of Information
TOWE Elektronik may disclose your personal information to third-party companies associated with TOWE Elektronik to offer you products and services that may be of interest. Your personal information will only be disclosed to a third party if their privacy policy is not in conflict with ours and does not misuse your personal information. TOWE Elektronik may disclose your personal information if:
- We have received your consent to share your information for a specific purpose;
- We need to disclose the information in connection with a lawsuit, court order, or other legal process;
- We need to protect the personal safety of one of our users or defend our own property rights;
- We suspect that your activity on our website violates TOWE Elektronik’s terms of use or our guidelines for using specific products or services.
Tracking of User ID
TOWE Elektronik uses Google Analytics to track and analyze usage and traffic on our website. Google Analytics uses a unique user ID when a visitor is logged in and authenticated. Google Analytics tracks user flow, geographic location, language, browser, operating system, internet service provider, and the device used when visiting www.towe.se. TOWE Elektronik tracks this information to improve our services for all customers. TOWE Elektronik does not provide data that allows Google to identify an individual (e.g., name, social security number, email address, or other similar information) or data that can identify a specific device (i.e., IP address). If you do not wish your navigation to be tracked, visit Google Analytics’ ”opt-out” page and install the add-on to your browser. For more information on installation and uninstallation, read through relevant help documents.
Consent
If you do not consent to the collection, use, or disclosure of your personal information, please do not provide such information on our website. If you have already provided your personal information and no longer wish it to be used in accordance with the above conditions, notify us at info@towe.se.
Security
Unfortunately, internet data transmission is not completely secure. However, your information at TOWE Elektronik is well-protected to ensure your privacy and security. Certain parts of our website are protected with standard SSL encryption. Additionally, we protect your personal information against unauthorized access through access control, network firewalls, and physical security measures. TOWE Elektronik only retains your personal information as long as required by law or to fulfill the specified purposes.
Changes to the Privacy Policy
TOWE Elektronik may change this privacy policy without prior notice. We recommend that you review it periodically. Continuing to use TOWE Elektronik’s website after changes to the privacy policy have been implemented signifies your acceptance of these changes. We may update our Cookie Policy from time to time to reflect changes in technology, legal requirements, or our website’s data processing practices. Following any such updates, we will prompt you to renew your consent to our cookie use, ensuring that you are fully informed of any new or modified uses of cookies or related technologies. This process ensures that your preferences are respected and up to date, in line with current regulations and best practices for online privacy and consent management. Your continued use of our website after being prompted to accept the updated cookie policy will be regarded as acceptance of our revised practices.
Questions and Suggestions
If you have any questions or suggestions regarding our privacy policy or your personal information, please send an email to info@towe.se.
TOWE Elektronik AB Cookie Policy
TOWE Elektronik AB’s website uses cookies. According to the law on electronic communication, anyone who visits a website with cookies must be informed about:
- The use of cookies on the website.
- The purpose of these cookies.
- How to avoid cookies.
Cookies
A cookie is a small text file that the website you visit requests to save on your computer. Cookies are used on many websites to provide a visitor access to various functions. The information in cookies can be used to track users’ browsing activities. At www.towe.se, we use cookies on our pages. Our cookies make it easier for you to use our site and also simplify the collection of statistics.
All (possible) advertisements are hosted on our own server, and we, therefore, do not use any third-party cookies. If you do not wish to allow cookies, you have the option to block them in your web browser settings.
Cookie Consent Mechanism Update
Upon your first visit to our website, a cookie consent banner will be prominently displayed, informing you about our use of cookies and seeking your consent. This initial interaction is crucial for ensuring that your experience on our site aligns with your privacy preferences.
The banner provides you with a clear choice between two options:
- Accept: By clicking ”Accept,” you agree to our use of all categories of cookies, including necessary, performance, functional, and targeting cookies. This consent enables us to offer you a seamless and optimized experience on our website.
- Settings: If you wish to customize your consent, the ”Settings” option allows you to specify your preferences. Through the settings, you can agree to necessary cookies, which are essential for the website’s functionality, and then selectively manage your consent for performance, functional, and analytics cookies based on your personal preferences.
After you have made your choice, a widget will become available in the bottom right corner of the page for the duration of your visit. This widget serves as a gateway for you to access and adjust your cookie settings at any time. We respect your privacy choices and ensure that your preferences are honored throughout your interaction with our website.
